Article

Hertha Metals, founded by Laureen Meroueh, is scaling a new steel production system using natural gas and electricity, capable of reducing costs by 25% and energy use by 30% compared to traditional methods. The company operates a pilot plant outside Houston, Texas, and plans to build a larger facility to produce 10,000 tons of steel annually by the end of 2027, alongside high-purity iron for the magnet industry. By 2030, Hertha aims to meet 25% of U.S. high-purity iron demand and establish a full-scale steel plant producing 500,000 tons annually.