Article

Somic Packaging has appointed Carl Roeder to its sales staff for the Northwest region. Roeder brings over 20 years of automation experience and has previously recommended Somic equipment due to its industrial design.

He believes the U.S. market will increasingly adopt European retail-ready formats, finding Somic's technology well-suited for this transition. Roeder expresses admiration for the company's engineering and its commitment to customer relationships, citing Peter Fox's vision as a key factor in his decision to join.