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Cooper Corporation, with over 100 years of legacy, inaugurated its tractor manufacturing plant in Satara in February 2025, collaborating with global firms for design and engine development. The Cooper tractor is designed for Indian conditions, emphasizing fuel efficiency and lower operating costs.

The company prioritizes R&D, focusing on new tractor variants and advanced engine technologies. Exports, constituting 50-60% of revenue, target markets including the UK, Europe, the USA, and Japan. Farrokh Cooper, CMD, foresees a coexistence of diesel, petrol, gas, and electric fuels in the market, addressing urban pollution without a complete replacement of conventional fuels.

The firm is investing in automation and AI to enhance productivity in manufacturing, while also maintaining a strong presence in the defense sector. Growth projections aim for a 30-40% increase over the next five years across engines, tractors, and components.