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Halima Lakhmissi, an agronomist at ANDZOA, underscores the critical role of the argan tree in Morocco, which supports biodiversity and combats climate change while providing economic benefits, particularly for women involved in its production. In response to ongoing drought conditions, ANDZOA is initiating the planting of 10,000 hectares of agricultural argan orchards to enhance production and quality. The International Argan Tree Fair aims to connect cooperatives with clients, emphasizing the tree's importance in local communities.